Thursday March 29 the doors opened of the first Jack Spade Store in Europe, based @ Brewster Street, next to Stone Island and "coming soon" Woolrich Store. Jack Spade launched their collection in an environment just like their stores in New York & Chicago. The collection is presented between props like old calculators, gnomes and salt & pepper sets like hamburgers. The inside of the wall-units are covered with pin-up girls. The first Jack Spade bag was sold to a hardware store in 1997. In 1999, Jack Spade opened the first store at 56 Greene Street, New York. The concept was travel bags, trench coats and general merchandise. It was modern haberdashery mixing found furniture, model rockets, vintage Playboy magazines and classic products: Levi's 501 jeans, Timex military watches, Lacoste tennis shirts and Mackintosh raincoats. Over time, Jack Spade took their reputation for well-made, functional and stylish products and applied it to clothing. Thanks to the Jack Spade team for letting me taking these pictures!
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