Thursday, August 16, 2012

THE ARTIC FOX IN NUMBERS

Fjällräven Numbers
Down Vest No.6 & Shirt No.35

Polo No.5
Anorak No.8  (UN blue)
Jacket No.67
Jacket No.67
Down Vest No.6 (UN blue)

Fjällräven Numbers

In the early days of Fjällräven, all the products were numbered. The Numbers series takes up this tradition again in honour of the heritage of the brand and the man who started Fjällräven in the 1960's Åke Nordin. The numbers used in the Numbers series show how many preeccessors each product has had. Jacket No. 68 is the latest in a long line of functional hardwearing, outdoor shell jackets. The fabrics and details have been carefully chosen to minimise environmental impact. Zippers can be easily replaced after many years of wear. Most leather straps are made from reclaimed scraps and buttons are made of bamboo. The collection is designed with all four seasons in mind and makes mixing and matching of the layers possible. It all starts with a Grandpa's woolen undershirt and ends with Anorak No. 8 an advanced trekking anorak for all four seasons. I had lots of fun working with the products, thanks to Fjällräven, Holland who lend me the products.

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